Ep #154 Always Check With Your Head Before Going With Your Gut Interview With Dr. Gleb Tsipursky Founder Of Disaster Avoidance Experts, Cognitive Neuroscientist, Behavioral Economist, And Author

I got to interview Dr. Gleb Tsipursky.

Known as the Disaster Avoidance Expert, Dr. Gleb Tsipursky is on a mission to protect leaders from dangerous judgment errors known as cognitive biases by developing the most effective decision-making strategies via his consulting, coaching, and training firm Disaster Avoidance Experts. A cognitive neuroscientist and behavioral economist, Dr. Tsipursky writes for Inc., Time, and CNBC, and his new book, available on Amazon and other book stores, is "Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters."

We spoke about:

1:00 How he became a disaster avoidance expert starting from childhood.

2:00 Got into disaster avoidance to help people avoid bad decision making.

3:35  The patterns leading to us making bad decisions are called cognitive biases.

4:00 One of the biggest cognitive biases we make is planning fallacy.

5:56 What inspired him to write the book.

9:40 Our emotions drive 80%-90% of our decisions if we let them.

12:55 Exercise to avoid bad decision making ask yourself what  important information have I not yet considered? Information that goes against your preferred choice.

14:15 Addressing all the ways the decision could fail.

16:15 Motivations in utilitarian value set.

20:05 Always check with your head before going with your gut.

And much more.

This episode is sponsored by Nova Zora Digital experts in digital marketing.